Does AI Recommend Your Brand?
Enter any website and get an instant, automated audit of how visible it is to ChatGPT, Perplexity, Google AI Overviews, and Claude.
Enter any website and get an instant, automated audit of how visible it is to ChatGPT, Perplexity, Google AI Overviews, and Claude.
How it works
We fetch your homepage exactly the way an AI search engine would — same headers, same parsing pipeline, same patience for client-side JavaScript. We surface what a model can actually see, not what your CMS thinks it sees.
We run dozens of checks across meta tags, structured data, content semantics, AI crawler access, image optimization, page speed, brand signals, and overall visibility — each weighted by how much it actually moves the needle for AI citation.
You get a numeric score per category, a ranked list of what's broken, and concrete next steps. No 200-line PDF — just the things that will actually change whether a model recommends you.
What the audit checks
Each category is weighted by how much it actually moves AI citation in our testing — not what looks tidy in a slide deck.
Title tags, meta descriptions, canonical URLs, Open Graph and Twitter card metadata, viewport configuration, language declaration, and the basics that determine how your page is summarized in AI answers and search snippets.
JSON-LD presence and validity — Organization, WebSite, Article, FAQPage, Product, SoftwareApplication. Structured data is the single highest-leverage signal for AI engines because it tells models exactly what your page is about in a machine-readable format.
Heading hierarchy (one H1, logical H2/H3 nesting), paragraph density, semantic HTML, content-to-code ratio, and whether your key claims are in extractable text rather than buried in images or rendered post-load by JavaScript.
Whether your robots.txt explicitly allows the crawlers that matter — GPTBot (OpenAI), ClaudeBot (Anthropic), PerplexityBot, Google-Extended (Gemini training), Applebot-Extended, and CCBot. We also check for an llms.txt file, the emerging standard that lets you guide AI agents to the most important pages on your site.
Alt text presence and quality, image dimensions, modern formats (WebP / AVIF), and lazy-loading hints. AI image-and-text models cite pages whose images are properly described — bad alt text is invisible content.
Time to first byte, render-blocking resources, total page weight, and how quickly the above-the-fold content becomes available to a crawler. Slow pages get partial crawls; partial crawls produce partial citations.
Whether your name, location, contact information, social profiles, and authority signals are easily extractable. AI engines build entity graphs — if they can't confidently identify who you are, they won't recommend you.
A single weighted number from 0–100 that summarizes how AI-ready your site is, plus a percentile-style band (Critical / Needs Work / Good / Excellent) so you know where you stand at a glance.
FAQ
LLM visibility is how easily AI search engines like ChatGPT, Perplexity, Claude, and Google's AI Overviews can find, parse, understand, and recommend your website when someone asks a question your business should answer. It's a distinct discipline from traditional SEO — the ranking signals overlap but don't match.
Because the front page of search is no longer ten blue links — it's an AI-generated answer. When a potential customer asks ChatGPT for the best provider in your category, they typically see two to five recommendations. If you're not in that set, you don't exist for that query. The cost of being invisible to AI is the same as being on page two of Google was a decade ago.
The audit checks readiness signals for ChatGPT (OpenAI), Claude (Anthropic), Perplexity, Google AI Overviews, Microsoft Copilot, and Apple Intelligence. The underlying technical signals are largely shared across these engines, so improvements compound.
Traditional SEO optimizes for keyword matching and link authority on a results page. LLM visibility optimizes for entity understanding, structured data, content extractability, and explicit crawler permission. A site can rank well on Google and be completely invisible to ChatGPT — and increasingly the inverse is also true.
Above 80 is excellent and means most of your AI visibility fundamentals are in place. 60–80 means you have a working foundation but are leaving opportunities on the table. Below 60 typically means at least one critical signal is broken — most often missing structured data or blocked AI crawlers.
About 10 to 30 seconds for most sites. Larger sites or sites with slow servers can take longer. The audit only fetches one page — your homepage by default — and runs all checks in parallel.
Yes. There's no payment, no trial, no credit card. We built this tool because most agencies will charge several thousand dollars for the same basic diagnostic, and we'd rather be the team you trust than the team that gatekept the answer.
We log the URL you submitted and the results, so we can improve the tool and surface aggregate trends. We do not share, sell, or repurpose individual audit data. You can request deletion at any time.
Yes — the tool works on any publicly accessible URL. Many marketers run their site, their top three competitors, and the category leader, then look at the gap. That's often the most useful exercise of the whole process.
Start with anything labeled critical or that's blocking AI crawlers entirely — those fixes deliver the most visibility per hour invested. Structured data and llms.txt are usually next. If you want a partner to implement the changes, Dexus Creative offers AI search optimization as part of our retainer engagements.
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